Content Management – The SEO and Online Content Solution
10Best Improves Search Engine Placement for Client Websites
10Best has a proven track record of helping client sites achieve better search engine placement, and that’s a significant claim considering that more and more travelers book their hotel stays online. It’s projected that by 2009, 33 percent of all travel purchased will be through online sales.* Here are just a few success stories of how 10Best has improved search engine rankings for some of our clients:
- A limited service hotel in Utah was entry #120 (over 10 pages deep in Google) for a popular key search phrase. After 10Best worked on the site at the beginning of June to improve search engine rankings, the hotel moved to the #1 position on Google for the same keyword.
- A full service hotel in Salt Lake City was entry #38 on page four of Yahoo! in April with a popular search term. After 10Best worked on the site at the beginning of June, the hotel attained better search engine placement and shot to entry #3 on page one of Yahoo! for the same keyword.
- Before 10Best optimized the content for a limited service hotel in Plymouth, Minnesota, it was ranked on Google as entry #28 for a popular search phrase. Not long after 10Best optimized their website, the hotel ranked #1 on Google for the same keyword.
10Best Creates Robust Content for Client Websites
We use our experience as destination experts to provide more robust content for our clients’ websites. As a search engine marketing company, 10Best has a team of experienced, professional researchers, writers and editors working with clients to add helpful information for the site user. We also work with clients to organize existing site information in a more user-friendly format. Below are just a couple of our many online content management success stories:
- A full service, internationally branded hotel in Michigan had a “Local Area” page that had little information, and none of the text included SEO keywords. 10Best added introductory text with search engine keywords and expanded the existing bulleted list, adding more local attractions and providing detailed information about each attraction.
- A full service, internationally branded hotel in Wisconsin had a “Local Area” page with one sentence of information that didn’t adequately showcase the hotel’s convenient location to area attractions. 10Best added introductory text that included popular search engine keywords and also provided a detailed bulleted list of nearby attractions.
10Best Works with Client Websites to Move them Toward Best Practices and Industry Standards
Search engines evaluate pages by the text on a page. If sites don’t have much text, it’s difficult to achieve higher search engine placement. That’s where 10Best has been making a difference for our clients’ sites with our search engine marketing services. For one large client, 10Best increased the average word count on their sites by 45%, providing more “real estate” for search engines to search.
Services offered include:
- Content management
- Search Engine Optimization (SEO)
- Custom content management tool development
- Custom photo library development
* ClickZ: http://www.clickz.com/showPage.html?page=3433881
